Willingness to Pay a Water Fee- Oregon

This graph shows the percentage of respondents from each state that responded "yes" to the following question:

"Water providers might consider increasing water rates in order to find new sources of water, to pay for water conservation programs, or to help with problems that may arise as water is shifted to cities from other areas. Would you pay an additional $X per month on your water bill during the summer months if the fee was divided among the following programs?"

1. To implement programs and technology to reduce household water consumption.
2. To construct a reservoir for water storage.
3. To create a system to reuse household waste water for watering public landscapes.
4. To set aside water for wildlife habitat in and around nearby streams.
5. To help keep irrigated farms in production.
6. To make infrastructure improvements in rural communities as compensation for water being transferred to cities.
7. To set aside water for public water-based recreation.
8. To provide subsidies on water-efficient appliances.

The proposed fee amount (i.c., the "$X" in the above question) varied randomly across survey recipients and ranged from $5 to $25.

This graph shows the median willingness to pay amount for each state, estimated using a logit model with respondents' attitudes and demographic characteristics as explanatory variables, as described in further detail in the methodology section of this website.

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Survey Instrument

Study Methodology

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